Roanoke Named as a Booming Zoom Town

The Roanoke Region of Virginia made yet another nationally recognized list as one of the 10 Unique Zoom Towns You’ll Want to Move to in 2022 by Rent.com. So what is a Zoom town? In the article, they refer to it as a community experiencing consequential population increases as remote workers and digital nomads move to town.

Most sources specifically reference Zoom towns as a community that has seen a significant population increase in the wake of the pandemic, with the shift occurring largely due to the COVID-19 pandemic. The notable move toward remote work is expected to have significant economic implications. Pre-pandemic only 10% or less of the population worked remotely full-time, but those statistics are rapidly changing. 

Towns listed in the article were recognized for their livability-related amenities and low cost of living. Remote workers have the luxury of moving anywhere in the country, which gives a clear advantage to outdoor destinations where biking, hiking, skiing, paddling, or other outdoor activities provide an easy escape regardless of COVID status. 

The Roanoke Regional Partnership’s decade-long effort to brand the Roanoke Region as an outdoor wonderland has paid dividends during the pandemic as people flee larger cities for clean air, open spaces, and affordable housing. The article in Rent.com is just one of many national features in the past several months highlighting this phenomenon.

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