The Roanoke Region of Virginia is the largest metropolitan area in western Virginia and home to more than 300,000 residents. Low electric rates, competitive construction costs, and reasonable health care costs combine to make business affordable. The region boasts a cost of living well below the national average so your money goes further when you invest here. And with a central location that’s equidistant from New York City and Atlanta and accessible to two-thirds of the U.S. population in a day’s shipping time, the Roanoke Region is a perfect East Coast location.