Julia Boas Joins Roanoke Outside

Julia BoasJulia Boas has joined Roanoke Outside as events manager. She will handle logistics and planning for brand building events such as the Blue Ridge Marathon, Radical Reels Film Festival, and GO Outside Festival. She will also represent Roanoke at events regionally and nationally, promoting the city as an outdoor tourism destination.
 
Julia has worked in the outdoor industry for almost a decade with experience guiding adventure excursions, planning outdoor related events, promoting, management and customer service.

She comes to the partnership from Wilderness Adventure at Eagle Landing where she served, most recently, as the director of operations. She spent most of her years there as the Director of Programs, focusing on marketing, group coordination and activity logistics.

Julia moved to the region nine years ago after graduating from The University of South Carolina with a degree in journalism and public relations.

Region’s Food Culture Featured in Destinations Travel Magazine

The Roanoke Region was featured in the May issue of Destinations Travel Magazine in a story titled, “In Search of Stars of the Star City.” Destinations Travel Magazine covers travel destinations, getaways, and recreation around the world featuring photo-centric stories and essays. 

Author Darlene Perrone traveled to Roanoke to take a culinary trek with Roanoke Food Tours, a walking tour of food artisans around the city. Stops on the tour featured in the story include Cedars Lebanese Restaurant, Little Green Hive, Texas Tavern, the City Market, and First & Sixth, among others. 

Although the culinary arts was the main focus of the trip, Perrone also found time to visit, and write about, the Mill Mountain Zoo, Hotel Roanoke, the region’s railroad heritage and the Mill Mountain Star. The article paints a lovely picture of region as both a culinary and cultural destination complete with great photos showcasing the sites.

Here is an excerpt: 

“Our food tour continued as we wove our way through the streets of historic downtown. As we did, we passed bistros, restaurants, cafes…it was a food Mecca.

Shortly after starting on this Historic Downtown Food and Cultural Tour, I decided Roanoke Food Tours was another of Star City’s rising stars.

Our tour guide, Larry, himself, skillfully wove the history, culture, and the food of this city in an adventure. There was no shortage of great food – and fun – on this tour.”

Read the full article and see the photos >>>

Hollins, Roanoke Named Princeton Review Green Colleges

Hollins Named Green UniversityThe Roanoke Region’s Hollins University was recently recognized as one of the country’s leading institutions of higher learning in terms of environmental responsibility. The Princeton Review, in partnership with the U.S. Green Building Council’s Center for Green Schools, named Hollins to their annual Guide to 332 Green Colleges: 2014 Edition listing. 

This in not the first time Hollins has been recognized for their commitment to sustainability; they also made the Princeton Review’s list in 2011 and 2012. 

The guide cited the school’s geothermal well field and its student-designed, 2.6-kilowatt solar facility as reasons for including Hollins. The guide also praised student organizations and events like Students for Environmental Action and Campus Sustainability Day. 

Hollins also has the ambitious, long-term goal of having a completely carbon-neutral campus by 2040.

Find out more about the guide and Hollins’ commitment to sustainability >>>

Also on this year’s list was Roanoke College in Salem. The guide touted Roanoke’s bike sharing and recycling programs, as well as its LEED Certified Lucas Hall. Students are also offered an environmental studies degree.

Find out more about Roanoke College’s green programs >>>

The Princeton Review selected schools based on a survey of administrators at hundreds of four-year colleges conducted last year to measure their commitment to the environment and sustainability. The survey included questions on course offerings, campus infrastructure, activities, and career preparation. 

Delta Sky High on Roanoke Region

Roanoke Featured in Delta Sky MagazineIf you fly Delta Airlines this April, you may find some familiar faces in the seat back pocket. Delta’s in-flight entertainment magazine Sky profiled the Roanoke Region for the upcoming issue, which features Richard Branson on the cover. 

Split into three parts over 30 pages, the profile features the best the Roanoke Region and the New River Valley have to offer in the realms of business and tourism. Beautiful photos of the area are spread throughout, interspersed with “My Roanoke” sidebars featuring quotes from locals such as Carilion Clinic CEO Nancy Agee, Roanoke Mayor David Bowers, musician Nicole Yun, and Robert Kulp and Mike Whiteside of Black Dog Salvage . 

The feature begins by touting the region’s rebound from the Great Recession and its diverse economic turnaround in a section titled “Virginia in the Vanguard.” Roanoke’s health care industry, higher education, branding of the outdoors, and other factors, were cited as reasons for the region’s resurgence over the past decade. 

The second segment of the profile focuses on the tourism industry, outdoor access, and cultural amenities of the region. Along with recommending a trip up Mill Mountain and a ride on the greenway, author Jenny Kincaid Boone lauded the growing craft beer and farm-to-table restaurant scenes, proving Roanoke is ahead of the cultural curve. 

Keep an eye out for the issue during your next trip. 

Check out the full article here >>>