The Roanoke Regional Partnership and Roanoke Outside are featured as a successful case study in a just-released National Recreation and Park Association report, Promoting Parks and Recreation’s Role in Economic Development.
You couldn’t have asked for a better day. The Foot Levelers Blue Ridge Marathon on April 21 set a participation record with runners from all over the United States, and a handful of course records were broken as well.
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When the Roanoke Regional Partnership, Roanoke Outside and Roanoke Parks and Recreation founded the Anthem GO Outside Festival seven years ago, the aim was to build a festival that would leverage our outdoor reputation to attract business and investment.
We were on to something.